One of the most important elements when building a brand is the naming. Let’s see what naming is and its importance in marketing. Also, the main types of naming, some successful examples and, of course, naming techniques that will help you understand how to create or choose the best name for your brand. What is […]
At this point in the movie, SEO is already a fundamental part of any ecommerce. Very few, if not practically none, of the online stores that swarm the internet do not know what it is or have not invested, minimally, in it. It is true that there are many who, fed up with the whole process, abandon it or leave it halfway, but everyone knows it.
The figures generated by eCommerce (electronic commerce) in recent years are increasingly amazing, many businesses see it more and more clear that the future is in the world of online sales. Despite the fact that ecommerce still only represents 20% of card sales (2018), its growth faces the clear decline of traditional commerce. Therefore, we […]
When defining the SEM strategy that we’re going to use, one of the factors that will accompany it will be the ad format. Depending on what we want to achieve with our campaigns, we’ll have to choose between different formats. Today we’re going to talk about a type of ad in text format that is […]