Module to customise the 404 error page
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Module to customize the 404 error page
Module to customize the content of the 404 error page of the store. Make sure that visitors who come to your store from Google results that no longer exist, do not end up in a bounce.
Compatible with:
PrestaShop 1.7.0.0 to 1.7.8.11 and 8.0.0 to 8.2.1
Includes 1 year of Business Care
(support and upgrades)
Contract the installation and configuration.
IDX takes care of everything
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404 error page customization
Module to customize the content of the 404 error page of the store. Make the visits that come to your store from Google results that no longer exist, do not end up in a bounce and leave, optimize your store so that they continue shopping.
By customizing the 404 error page, you will decrease the bounce rate of your visitors. In the vast majority of stores it is difficult to control that there are no 404 errors because products have been canceled, are out of stock, are temporarily unavailable, etc … you can forget to make a 301 or 302 redirect to avoid the page not found error.
Google will have that page indexed in its search engine, and it is very possible that there are visitors who come to your store from those Google results, landing on a 404 error page that is not optimized for visits to become customers. Those visits will be lost forever, a customer who has a bad first impression of your store will not come back to it.
With this module, you will be able to optimize this page, so that you get those visitors to continue browsing the store and finally register and place an order.
SEO configuration of the 404 error page
Configuration of the layout on the 404 error page
Don’t lose conversions due to 404 errors
With this module you will increase order conversions. If there are visits that come to pages that no longer exist, you should not lose that traffic. By optimizing the 404 error page you will be able to offer alternatives to the content they were looking for. If you offer on that page a series of interesting products that are discounted in price, you can get them to stay in your store and buy from you.
Another very interesting option is to create a special discount code for visitors who arrive at the 404 error page, while showing them some interesting products on which they can use that discount. Although you will reduce your profit margin, you will gain a new customer, which you will be able to keep later with other marketing actions so that he/she will buy again in the store and in those other occasions, he/she will do it without discounts.
Don’t lose the traffic that comes to your error pages by not thinking about it and optimizing your store for those potential customers who have not reached the product they were looking for.